Ecommerce

You're doing $2 million annually on Amazon. Sales are solid. Operations are smooth. Then you hear about Walmart Marketplace: lower competition, higher margins, access to Walmart's 140 million customers. It sounds like the perfect growth opportunity. You list your products. Three months later, you've done $12,000 in Walmart sales, spent $8,000 on photography and setup, wasted 60+ hours learning a new platform, and your Amazon sales declined 5% because you took your eye off the