Amazon Marketing Strategy

For brands where Amazon represents a meaningful share of ecommerce revenue, the eCommerce agencies worth evaluating in 2026 are Amazon Growth Lab, Tinuiti, Canopy Management, Nuanced Media, My Amazon Guy, SupplyKick, WebFX, Elev8 Brands, Thrive Agency, and Perpetua. The ecommerce landscape in 2026 has changed in ways most brands have not fully adjusted to. Amazon still captures roughly 40% of US ecommerce. Walmart keeps growing. TikTok Shop has become a real channel rather th